We talk about the jute runner from our old hallway in every single one of these conversations at some point. Always lessons learned. It looked amazing for about six weeks. Then it started pilling like a dog who’s just seen the postman. Then in month four the dog ate a corner of it and no one could see where the rug stopped and carnage began. Ask anyone who’s walked over the flatweave one that now lives in its place – bless it – past a puppy, a toddler and probably someone’s nan pushing a trolley over it on Sundays for two years and you can guess where the rest of this conversation is going before you even get to colour.

A hallway runner isn’t a rug like your rug is a rug.

No one hangs out on it.

Its sole purpose is to withstand the very worst your front door can throw at it mud, sweaty dog, torn shopping bag, whatever hellish combination of death and rain has decided to visit your neighbourhood that week – and still look vaguely nice.

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Doing that is the job. Half of us thinks that means buying something cheap and innnerjnensible. Thinking of it as “disposable” and chucking a new one down every couple of years like a doormat who thought it could be something more. The others of us feel that’s how you end up buying the same ‘Meh I guess’ rug four times across a decade when just picking the right one once is cheaper and less annoying.

We always end up on the jute vs. flatweave debate because it’s the easiest example of where we’re splitting.

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Jute looks amazing on Pinterest, feels nice when you run your foot over it freshly fitted but then meets its maker when actual British weather and actual British feet are involved.

The flatweave will never win a contest for best Instagram swamp but scrub it till the dickens and it keeps chugging along.

Someone will still say the jute would have been fine if we’d lived “somewhere less humid/rainy/windy,” news for us that does not exist.

The consensus – slowly, over beers – is mostly that you want your hallway runner to earn its keep by being utterly ignored. You don’t stand in your hallway staring adoringly at your rug daily. You want it doing its job quietly whilst you’re herding three bulky carrier bags and a wriggling toddler through the door, and you want it to still quietly do that job in year three without you ever noticing it’s even there. The second you start actually looking at your hallway runner- problems. Mud mark, frayed knot, that one wave that tells you it’s about to catapult your child out into the hallway.

It’s not a competition hallaythose dream about when scrolling through catalogues. Hallway runners are more like boringly good doormats who got ideas above their station. Buy it for the worst version of your hallway on a rainy Tuesday in November rather than the Photoshopped fantasy version and you’ll never think about it again. And lord knows, for a hallway runner that’s everything.


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